Last week, the 2018 North American International Auto Show opened with a slew of industry previews and special events.
It was my first year participating in the preview- I have a hangover, new connections and a lot of glamorous pictures to show for it.
It all started Tuesday, January 16th...
The heat was out at the Brooklyn Outdoor Loft, the office was freezing. We quickly changed plans for the day and booked conference room 2B at WeWork. I Qlined from my apartment in Midtown to Wework Merchant Row and felt like the poster child for Detroit transportation.
After, Emily, Candice and I made a quick stop at Bird Bee, my favorite boutique in Detroit, while waiting for an Uber to take us to the Auto Show Press Preview.
We oogled over every vintage-inspired piece in the store, eventually, Candice settled on an army green wrap dress to wear later in the week.
We pulled up to Cobo Center under our Digital Spectacular Billboard. Cobo was buzzing with excitement. Tech bloggers and local media filled the main ballroom reading specs and taking pictures of 2018’s hottest cars.
I sipped a Hotty Toddy in the Lodge with a group of empowering entrepreneurial women. After, the ladies and I went across the street to Central Kitchen + Bar to continue the conversation over calamari, fig flatbread, vegetarian tacos and merlot. Dennis Archer Jr. ordered us a round of Don Julio on the house and the night escalated from there.
I’ve been told I was at Standby and Grey Ghost.
On Thursday, the team worked from home to recoup from Candice’s trip to New York and my first time at the Rodeo.
On Friday, Candice and I had plans to go to the Detroit Glamour Party at Bert’s Warehouse presented by BMW and Dennis Archer Jr.. At lunch, I got a much-needed blowout at Detroit Blows. Stylist, Courtney Tidwell made me feel like Beyonce.
It was my first time in the salon and I’m obsessed. I love the display of delicate knick knacks on the front table. I want all of them. The Donna Summers record displayed on the bookshelf made me smile. Katy Cockrel is an amazing and talented woman. Not only is her salon on point, she is a kick-ass public relations practitioner at Finn Partners.
I went back to the office and finished my work for the week. At 7ish Candice and I changed into our party outfits, and went to Detroit City Distillery for a pre-party libation. We sipped refreshing cocktails and had some time to talk out of the office.
After, we braved the three block walk to Bert’s Warehouse in fur.
Candice and I got to Bert's, checked our coats, and took pictures in front of the step and repeat.
Kevin Williams, Head of Multicultural Marketing and Diversity & Inclusion at BMW of North America, was welcoming guests to the party.
Kevin agreed to an interview, we hopped in a promotional beamer and discussed industry trends at the 2018 Auto Show.
Mr. Williams said three trends at this year's show are:
Technology: Cars are becoming more adaptive to deliver drivers a seamless experience between vehicle and technology.
Color Pallet: Makers are playing with bold hues on the interior of cars and exterior of cars. Deep oranges, blues and reds are popular in this year’s exhibition.
Energy efficient: Cars are increasingly getting more miles per gallon or running on electricity.
The fashion was on point, men and women looked like glamazons coming from auto prom in their black-tie best.
Candice and I danced the night away and mixed and mingled with Detroit’s finest.
Each year, the international convention brings the best and brightest from the automotive industry into Detroit, for a week of previews and parties.
Visit the Auto Show before it closes on January 28th and make of day of it in Detroit. Click here to find out what to do before and after the show.
XO Boho Barbie